cmf design, material R&D
Vivasoft
Georgeous & upcycled.
This project was shortlisted to be part of the 30 Circoax Program. A Circular Fashion booster innovation program organised by the European Union. Thus, it received EU funds and awards.
The primary issue with fast fashion lies at the rapid rate at which consumers purchase new clothing and dispose of old ones.
This material was introduced to the market in 2021 and has been focusing on designing various products and developing colour variations in line with the trends specific to our target market using the dry dyeing technique. This means no pigments or additives, just selecting and mixing the clothing fibres.
For the project, I created a document that explained the process behind the creation
Download portfolio pages with process explanation.
Moodboard done in Photoshop
Moodboard done in Photoshop
Moodboard done in Photoshop
Moodboard done in Photoshop